At Daniella, we pride ourselves in exclusive quality merchandise and uncompromising personalised service, specialising in diamonds and custom design. We are passionate about jewellery and committed to upholding the reputation of our industry. Operating under the highest level of integrity, we recognise that the decision to purchase jewellery is more than the desire for a beautiful piece. Our belief is that to be a reputable jeweller; it is important to build a relationship of trust, by providing full disclosure to assist clients in making an informed choice.

We aspire to be the jeweller of choice. We see ourselves as not merely in the business of making jewellery, but rather our purpose is to deliver happiness. When customers feel happy each time they look at their Daniella piece of jewellery, that is when we gain real satisfaction.

We believe in forming lasting relationships and being your personal jeweller for life. We value sharing the journey with clients in celebrating their special occasions.