Industry Beans was founded by brothers Trevor and Steve Simmons. With the vision to create a truly immersive coffee and hospitality experience, they opened the original Industry Beans in Fitzroy in 2013 – a coffee roastery, cafe and brew bar all under one roof. Starting out with only one venue, and two signature espresso blends, Industry Beans quickly made its mark on the Melbourne coffee scene, with a unique brunch menu, welcoming coffee offering and personal service.